Here is the video containing the lecture (duration: 41:33). The recording quality is not very good and the lack of image stability might be annoying sometimes, but the lecture can be easily followed after all.

- "I don’t have the time to watch it."
- "Ok, I’ll give it a try."
Here is a time&content structure of the lecture, so you can organize your time better:
- (00:00-03:02) Introduction ("¿Why do we build products?"). It's interesting to see that during that time (before publishing his book, "The Lean Startup") Eric Ries was extremely happy just to see that people were less and less skeptical when hearing about his ideas.
- (03:02-10:13) The Minimum Viable Product as a hybrid of two philosophies: "Maximize chances of success" and "Release early, release often". Description and keys of this concept (mentioned above).
- (10:13-19:30) Examples based on his experience while launching his startup IMVU (also mentioned in the lecture mentioned in this post) and also while organizing and selling seminars. It's worth highlighting his reflection on the huge amount of time spent thinking about the MVP and how little is needed for having it ready (“A lot of MVPs are easier to do that to argue about”), and how important it is to abandon the preconceived notion that a very complex and developed version of the product is required to get the necessary feedback.
- (19:30-23:30) How the MVP fits in the Customer Development process (Steve Blank). Differentiation of two times inside a startup, focused on problem and solution, respectively. Techniques and tools to facilitate the use of the MVP to get feedback about your product.
- (23:30-27:27) The 3 most important fears that hamper the use of the MVP: the "false negative", the "visionary complex" and the "too-busy-to-learn effect". The key insight about these barriers is: “You don’t really want feedback, let’s be honest. [...] I want everybody to just think that I’m awesome”.
- (27:27-41:32) Final conclusions and Q&A's.
If you want to explore this topic further, an obvious reference is the book by Eric Ries published in 2011 or his blog "Startup Lessons Learned". In case you want to know about more use cases of this approach, I would recommend checking the Lean Startup Conference 2013 YouTube channel, where examples from different sectors are discussed.
[Haz clic aquí para la versión en español de esta entrada]
[Haz clic aquí para la versión en español de esta entrada]
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